Tuesday, February 15, 2011

Making Easy Money


I started writing TV recaps and reviews a few years ago when a friend of a friend at a major newspaper told me they were expanding their TV coverage and needed people do cover a few shows, so I picked up two programs I already watched a lot, 'The Office' and 'ER.' It sounded easy enough, writing my thoughts on shows I already had opinions on anyway, although it took several tries to get the tone right–sometimes it still does. Some publications want a lot of recap, and some prefer that you assume that the readers saw the show and just touch on the major points. Some editors encourage plenty of sassmouth and snark, whereas others won’t tolerate even a hint at a swear word.


Typically, I'm assigned to review either an episode or a series of a show. I watch the show, and as quickly as possible, but as thoughtfully and with as much "voice" as possible, record my impressions of the quality of the episode along with the recap.


It’s a fun job, one that I’m lucky to have, period, let alone make a few bucks off, but like any writing gig, it comes with its own writey lessons.


Long scripted dramas and reality TV shows are the easiest to cover. Half-hour comedies are some of the hardest. It can be difficult to stretch a recap of a half-hour show into several good paragraphs and you can only say “…and it was funny when…” so many times. Also really hard to turn into something: results shows that aren’t finales.They’re usually all filler except for the results–the best reality TV competition shows are figuring out how to make the results shows worth watching because otherwise people will just skip and read about what happened online. With a drama, though, you can usually find something to say about the season (or series) as a whole even if the episode didn’t give you a ton to work with.


Screeners make life so much easier. I think I automatically relax and like a show more if I know I have a day or two to think about it after I watch it than if I only have an hour or two to write it up. Knocking out a writeup on a two-hour episode of 'American Idol' an hour after seeing it and making it comprehensive, entertaining, and spelling-error free is sometimes a challenge.


Livechatting reality TV show finales is way more fun than writing about them. As great a job it is to write about television, actually talking to like-minded people in real time and trying to one-up each other with jokes and observations is more fun. They’re like TV-watching parties but without that pesky real live interaction that goes along with that whole having-to-put-on-a-bra thing.


If you truly love a show, don't review it. I get asked occasionally to review 'RuPaul's Drag Race' but I won't, at least not full-time, because I like saving that show as pure entertainment, just me and the TV and no notes or observations. Because even though writing about TV isn’t especially grueling work, it’s still work, and if you really love letting a show take you away for a little while, it’s best just to keep it as entertainment without turning it into an assignment, to remember what it’s like to just watch something without taking notes. I do like subbing for people who cover shows I watch just for fun, though. There’s less pressure to come up with something new to say, and you get to come at it from a fan’s perspective, not a critic’s. Plus, if for some reason you rub the readers the wrong way, it was just a one-time thing and they won't be back next week to tell you what an ass you are.


Commenters will eat your soul if you let them. I have other critic friends who can avoid comments completely or not let them get to them. I am not one of these people. Why do I read comments on my pieces? Because I’m a masochist, that’s why. I guess I should stop being surprised when people use the internet's anonymity to be jerks. Being told that your mother should have had aborted you when she had the chance because of your opinion on 'Lost' (this didn’t happen to me, it happened to a colleague) never goes down easy. I learn to laugh a day or two later but I’m still naively shaken sometimes by how rude people can be (My opinion on one episode of 'SNL' made one person decide that I am "literally retarded"). That said, I also feel crappy if a commenter politely points out that I made a mistake or missed something.


Whenever people find out you're a TV critic and ask you what’s good, without fail, you draw a blank and then you feel like an idiot. I feel like I can’t keep saying 'The Wire' for forever, I’m afraid to admit to how loyal a 'Bridezillas' viewer I am. Alternately, they haven't heard of any of the shows you do recommend. Or, they watched a few episodes of your favorite show and hated it and then you say “Oh, well,” and secretly judge them.


Network swag is fun to receive, and then you throw it away. It’s entertaining to receive a big silly package from a network in the mail, until I realize that I have to dispose of all the packaging that it came in and what do I need with some of this swag, anyway? Except the time that a network sent me some pancake mix and syrup for Christmas. That was great.


Going out and having a few drinks before you go home to write sounds like a much better and more enjoyable idea than it is. For something that sounds so fun and easy, you have to take it pretty seriously in order to do a decent job at it, especially since there are probably 200 people who would gladly take over covering for you. This goes double if you have a day job and can’t afford to sleep in because you started watching the two-hour 'Idol' “event” at 10 PM.


Change is good. 'American Idol' is only two episodes in but the consensus amongst reviewers is that, so far, it’s not too terrible. In my experience, a reality TV show changing up its format, if even slightly, is a good thing, at least from a writing perspective. When 'So You Think You Can Dance' incorporated its All-Stars last season, it might not have been for the best of the show, but at least I could evaluate the changes and ask the readers what they thought. When a show rests too long in format you can get too comfortable (Eventually I had a hard time finding much to say about 'Project Runway' for the first 75% of each episode, since it started to feel like everything prior to the runway was pretty irrelevant, unless Tim Gunn did something noteworthy).


Tim Gunn, over the phone, is as nice as you’d hope he’d be. Better, even. Classy, charming, intelligent, friendly: I was so excited after I interviewed him that I did a horrible job spell-checking the interview and let it get posted when it really shouldn’t have. I just wanted to brag to the world that I talked to him. Also very nice, despite probably being richer than anyone else I know: Nigel Lythgoe.




Claire Zulkey lives in Chicago. You can learn so much more about her here.


Photo by Powi, from Flickr.



App Store Classics: Game Dev Story, a game about making games.


Ever wondered what it’d be like to run your own game development house? Me neither, but don’t let that stop you getting involved with Game Dev Story (iTunes link), a little gem of a game from Japanese developers Kairosoft, currently on sale in the app store for $0.99.


The concept is straightforward – grow your development house from a tiny team of four staff churning out cheap and cheerful PC games to a revered coding powerhouse in swanky offices crafting masterpieces for the latest consoles.


At first you’ll probably be going over budget left right and centre, trying to figure out which game types work best and therefore shift more units, but once you get into the swing of it you can concentrate on hiring and training the best staff and purchasing licences to develop console games, resulting in better made and better selling games with higher profit margins.


It’s not just a question of hiring and firing, coming up with game ideas and watching your staff working their buns off though. Through the use of ‘boosts’ which are periodically made available to purchase as the game progresses (not in-app purchases I hasten to add), you can choose one of your coders to work on enhancing one specific aspect of the game. This pushes up the overall quality of the game you’re making and results in better reviews and sales, adding a further strategic element as you choose the right moment and category in which to use your boosts. At certain points within the development cycle you also get the chance to work on the graphics and sound specifically, either using one of your own staff or hiring in a freelancer, and this too gives you the opportunity to increase the overall quality of your virtual product.



When you make your first million seller it’s a satisfying moment but there’s no time to rest on your laurels. There are always new consoles appearing on the market, contract jobs to take on, new staff to hire and new game types to discover. If you leave too much of a gap between development cycles you start losing fans and therefore a few sales, but think carefully about what kind of games you make – my pirate simulation was a right turkey.



It’s all great fun, but it’s fair to say there are a few things here which need to be addressed by the time Game Dev Story 2 arrives in the app store. I know it’s a tall order on a phone but I couldn’t help thinking how nice it would be if I could play the games my team had made. Even a comedy cut sequence showing some aspects of the latest game would have been good. There are also some hugely expensive advertising options within this game that offer no feedback other than some numbers increasing on a stat page. If I’m sponsoring a racing team I’d like to see my company logo on the side of a formula one car at least!


Finally, the game is perhaps a bit on the easy side. I’m sure if developing a multi million selling game was this straightforward we’d all be at it. Well, maybe not, but it’s easy to make enough money that you don’t have to worry too much about how you spend it, and this negatively impacts the strategy element.


All things considered however, Game Dev Story is great fun. It’s a good natured game and from the cute graphics and retro sound to the amusing titles you can give your creations, it’s a rewarding experience which works perfectly whether in short bursts or longer play sessions. Did I mention that it’s currently only $0.99 on the app store?







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